FITbit — “Patterns”

Bad habits can form patterns that shape our daily lives. Knowing that the pampering trend of self-care would never be more than a bandaid for the root problem, we instead focused on something deeper as we launched the Fitbit Sense. A personal love that comes from a greater understanding of self. One that motivates a good night’s sleep, mindfulness, and being present in the moments that matter most. One good choice leads to the next. And just like that, a new pattern is formed.